I need to debunk some myths: HOW smells much better than you imagine; it's not what you think!
Before we started this research we had a proof-of-concept phase in which we fooled around with different bio-processes just to see what suits this study. Many pre-experiments took their own turn instead of ours (it doesn't always turn up well, ya' know). It was then when I dealt with some funky perfumes, if you know what I mean! And it was also then when I developed what I call “a smell anxiety”. Smell anxiety means that once you know you are (or will be) in front of waste, you already imagine terrible smells and you start to make gross associations. As I bet most of you get smell anxiety as well at least at times when you see and read my posts, I must walk you through the scents palette of our HOW research, step by step.